Who We Are

Dr. Dean Skarlis

Dean Skarlis

Dr. Skarlis is the President and founder of The College Advisor of New York. He has spent more than 30 years in the field of higher education, including 20 as a college admissions consultant. A passionate student advocate, Dean has served as an administrator and has taught at the graduate and undergraduate levels. He holds a B.A. in Psychology from Allegheny College, an M.A. in Psychology from Duquesne University, and a Doctorate in Educational Policy and Administration from the University of Pittsburgh. Dean also earned a certificate from the Harvard University Institute on College Admissions. He is a member of the National Association of College Admissions Counseling and the Independent Educational Consultants Association.College Admission Scholarship Consultant

Dr. Skarlis is widely regarded as an expert on college admissions, financial aid and scholarships.  He recently co-authored a book about scholarships and financial aid.  Buy his NEW BOOK on Amazon!  He has visited more than 400 colleges. He has also been a featured speaker and trainer for hundreds of families, financial planners and Certified Public Accountants on the intricacies of college financial aid and scholarships. Nationally, he has been quoted in The New York Times The Wall Street Journal twice, and most recently.  He has had an article published in The Washington Post entitled, “The Dirty Little Secrets of College Admissions,” and has also been quoted in the The New York PostBusiness Insider, The Globe And Mail, The Associated Press, The AARP Bulletinand TheStreet.Com.  He has been a guest author at SavingForCollege.com, has appeared on ABC World News and served as a contributor to The Portable Guidance Counselor, a book about the college admissions process published by The Princeton Review in 2010.  Locally, he has been a featured guest and member of the “Answers Team” on CBS 6 WRGB TV, WTEN TV, Fox 23 News, and the Time Warner-Spectrum News – Channel 9 “Family Living” segment which is broadcast across upstate New York, The Times Union and Capital Region Living Magazine. Dean serves on the Board of Directors of the Capital Region Chamber of Commerce, 518 Elevated, and the East Greenbush-Castleton Youth Baseball League.  He also volunteers for Junior Achievement, Saratoga Sponsor A Scholar, and The Girl Scouts of America.  He served on the Affordability Committee of the Independent Educational Consultants Association (IECA) for 6 years.  In his spare time, he spends time (and money!) traveling the East Coast watching his son play college baseball.


Marna Atkin

Marna Photo

Marna, one of the college admissions coaches at The College Advisor of New York, brings more than 35 years of industry experience to add significant value to the team. She has built a reputation as a trusted advisor to both students and parents. Her knowledge and consultative approach is unsurpassed. As a subject matter expert, Marna co-authored The Complete Idiot’s Guide to Getting into Top Colleges, which was published in June 2009.

The majority of Marna’s career was spent as the Guidance Counselor at Albany High School, where for 30 years, she worked with thousands of students to help them navigate the college admissions process. This included career counseling, curriculum design and academic enrichment. She facilitated the process, including ensuring testing requirements were satisfied, researching and selecting appropriate target schools, managing deadlines, and assisting students in complying with all admissions requisites.

Upon retiring from Albany High School in 2008, Marna launched Atkin College Counseling, a private college counseling business. She created an executed a highly efficient and effective process, which built a robust portfolio of repeat clientele and referral-based business. By gathering data, listening to students and parents goals and expectations, Marna seamlessly selects appropriate target schools, resulting in countless acceptance letters.  Her expertise is to help students and parents navigate their way through this complex, once-in-a-lifetime experience.

Marna earned her Bachelor of Science in Education from Boston University and her Master of Science in Education with a Concentration in Counseling from the University of Massachusetts. She holds her New York State Department of Education Permanent Certification in School Counseling.


Erin Callahan Wheeler

Erin Callahan Wheeler joined the College Advisor team as a College Admissions Coach more than 7 years ago.  She brings 18 years of admissions experience to the team, having worked in undergraduate, transfer, and graduate admissions.  Erin is experienced with all aspects of college admissions  – including the application process, campus visits, interviews, and financial aid/scholarship consideration.  After six years of working with undergraduate and transfer admissions for a private college in New England, Erin returned to the Capital Region to work with graduate students.  She has had the opportunity to visit more than 100 college campuses through her work.  Erin holds a BA in Communications from Susquehanna University in Selinsgrove, PA (where she was also a campus tour guide and admissions intern!) and an MS in Human Resource Management from Rivier University.  She is also an Associate Member of the Independent Educational Consultants Association. When not helping students, Erin enjoys spending time outside near the water.  Her family enjoys boating, water skiing, jet skiing, paddle boarding and just being on the beach!  In the winter, you can find them at the area ski mountain or outside in the snow.  Erin’s family includes her husband Mike, daughter Emma and their crazy, Havenese puppy brothers, Bentley and Cooper. The college search process can be overwhelming, but when approached in a step-by-step, organized manner, students can find a school that’s a great fit, and Erin is committed to helping them do so!


Deb Coco

Deb is a college admissions coach, blogger, and blog post editor, with The College Advisor of New York.  She joined the staff after taking time off to raise her three daughters.  Deb has been with us for 14 years.  Her background includes working in publishing and printing and as the Director of Publications for the Dana Hall School (MA).  While at Dana Hall, she also served as the advisor to the student newspaper.  In addition to student coaching, Deb plays an active role in many facets of our process, including producing College Advisor of New York newsletters.  She especially enjoys working with students on their essays and applications.  Originally from the Boston area, Deb holds a bachelor’s degree in English from the University of Massachusetts and is a regular participant in the Gotham Writer’s Workshop in Manhattan. In her downtime she is an avid cyclist and animal lover, with a menagerie of dogs, cats, and horses.

Sue DiBernardo

Sue’s interest in college admissions began in 2015 as she guided her twin daughters through the process of exploring their interests and sorting colleges to fulfill those interests. Each daughter went in a different direction. One pursued military scholarships and schools far from home, while the other was interested in liberal arts colleges within New York State. The college search and application process was a new world Sue knew she wanted to explore further. Sue joined The College Advisor of New York while finishing her career as an educator. Now that she’s retired from the field of education, Sue can fully devote her time to college-bound students and their families. She brings enthusiasm and knowledge to our coaching team. Sue possesses a zest for working with young adults and their families. She enjoys helping them navigate the process of college exploration, applications, and admissions. Families appreciate Sue’s honesty, organization, accessibility, and her easy to work with nature. She holds a Bachelor of Science degree in Education, a Bachelor of Science degree in Psychology, and a Master’s degree in Literacy Education. A core belief of Sue’s is that there is a college for everyone and that there is more than one “best fit” college for each student.

Barbara Healey

Barbara is the glue that keeps our organization running well as our office manager.  She came to CANY with a wealth of experience in the non-profit world. She joined the staff after taking time off from her career to raise her three children. Barbara loves working with The College Advisor of New York parents and students; with two children who attended Boston College (her alma mater), she fully understands the family dynamics of the college admissions process.  Barbara has an undergraduate degree in Management from Boston College.  She has been an active Boston College Undergraduate Admissions Volunteer for the past 20 years.  She also holds an MBA from Babson College.


Jim Humiston

Jim is the VP of marketing and Aid at The College Advisor of New York.  Jim brings with him more than 20 years of corporate Human Resources, Training, and Marketing experience including work at two Fortune 100 Companies.  He plays an integral role in the financial aid process, developing new markets, and helping students and their families realize their college aspirations. Jim has a BA in Economics from St. Michael’s College in Vermont and is a member of several local non-profit organizations.  He is also the parent of two college graduates which provides him real-life perspective on the challenges and joys of transitioning young adults toward the college experience.  Jim enjoys all things outdoors, reading, and sports.


Kathy Laberge

Kathy Laberge joined The College Advisor of New York as an Admissions Coach in 2009. She is one of our most experienced Admissions Coaches.  She has counseled hundreds of high school students in writing and has considerable experience leading student workshops. Her extensive project management background and years of on-campus higher education counseling ensure a smooth and enjoyable application process for students and parents. Kathy believes the topics and writing styles utilized in the personal statement and supplemental essays are critical in showcasing each student’s unique characteristics. She loves guiding students through their transitions from high school to college, assisting in college transfer applications, and helping students prepare their grad school applications, essays, and statements of purpose. Kathy is a lifelong Loudonville resident and she graduated from Siena College with a BA in History and a Classical Languages minor. Her two sons are recent college and grad school alumni so she has the empathy and personal knowledge necessary for guiding families through the college search, application, and selection process.


Beth Marfurt

Beth Marfurt

Beth is a College Admissions Coach with the College Advisor of New York.  She joined the team more than 7 years ago after earning her certification as a College Admissions Consultant with Distinction through UCLA.  She holds a BS in Economics and Communications from Cornell University.  After a career in pharmaceutical sales and medical research, Beth took time off to raise her son and daughter.  While guiding her own children through the college admissions process, she developed a passion for helping students navigate the complex, yet rewarding world of college admissions.  Beth decided to turn her passion into a career by becoming a Certified College Consultant.  She loves working with high school students to help them find their best fit college where they can learn, grow and realize their full potential.  Since her son was a recruited Division I basketball player, Beth can also provide help and insight into the special challenges of athletic recruiting and life as a student athlete.  Beth’s philosophy on college admissions can be summed up by her favorite quote; “College admissions is a match to be made, not a prize to be won.”


Ann Rento

Ann Rento

We are thrilled to have Ann on our staff.  She has been a key staff member of The College Advisor of New York team for more than 5 years.  Ann brings a wealth of knowledge and experience from 25 years worth of navigating students through the college admissions process and reading admissions applications/essays as a counselor, consultant, and administrator.  Ann graduated from Fordham University with a BA in History and an MS in Education with a concentration in Counseling.  After working at Fordham as Associate Director of Admissions, she returned to Albany and pioneered the establishment of the admissions office at the Academy of the Holy Names.  She continues to serve as Admissions Director at AHN.  Ann successfully shepherded her own three children in recent years through the college admissions maze and is passionate about helping other families do the same.  She blends her preparedness, resourcefulness, and admissions expertise as a recipe to guide and serve each family.  Ann firmly believes that getting an early start to the process is key to success.  This leads to less stress during the student’s senior year.


Cassandra Sparks

While Cassandra is new to The College Advisor team, she is not new to higher education.  In fact, she had a decade-long career in higher education at SUNY Oneonta in New York.  Cassandra spent 5 years as an admissions advisor in undergraduate admissions and 5 years as a senior career coach.  She loved being able to help students begin their collegiate journey as an admissions counselor, and then help those same students a few years later plan for life after college graduation.  

A proud “communication nerd,” Cassandra earned a Bachelor’s degree from SUNY Oneonta and a Master’s degree from Texas State University in Communication Studies, with specific focuses on a myriad of interpersonal communication topics.  She also taught several Communication Studies courses throughout the 10 years she worked at SUNY Oneonta. 

Most recently, Cassandra has leveraged the knowledge gained from her collegiate experiences, as well as the skills she honed while working in higher education and she started her own motivational speaking and coaching business!  Cassandra delivers engaging talks to audiences of all sizes about creating a blueprint to live boldly and live authentically.  

Cassandra is passionate about helping students and their families through the college admissions process.  With experience in undergraduate and transfer admissions, she really enjoys helping students discover the wide variety of colleges and universities available to them as they work toward finding the right school fit.  Having read many applications, essays, and resumes during her career, she is able to help students shine a light on their unique story and accomplishments.